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Marketing Coordinator

Job Purpose

A Marketing Coordinator at Tantalus Labs holds a Generalist role to assist Projects within the Marketing and Sales Department. Their overarching pursuit is to be a self-starting contributor to multiple functions across the Marketing Department with an emphasis on Digital Support as well as assist in pushing campaigns and projects to completion on time. A successful candidate will work with elite administration and coordination abilities to support programs and campaigns.

Duties and Responsibilities

 

  • Coordinate and manage timely postings of content across digital platforms

  • Leverage knowledge of social media platforms, and how to engage with our audience in each channel to deliver meaningful interactions that develop advocacy

  • Identify market influencers and build a brand relationship with them online

  • Liaise with Customer Care to ensure customer inquiries are followed up in an appropriate and timely manner

  • Ensure listings on all cannabis platforms (Leafly, Lift&Co etc.) are current 

  • Liaise with external vendors to coordinate the production of collateral and print materials

  • Organize and manage an office inventory of branded collateral

  • Order, ship, and receive marketing materials

  • Research and produce reports on marketplace intel

  • Facilitate the management of brand assets for the sales team

  • Collect data and prepare reports on campaign results

  • Assist in the planning and presentation of meetings

  • Respond to photo requests from media and external partners

  • Coordinate press relation materials

  • Facilitate minor adjustments and typos within Adobe Creative Suite tools

  • Accomplish organizational goals by learning and fulfilling new requests and tasks ongoing

Qualifications

  • Post Secondary Education sufficient to perform the duties of a Marketing Coordinator

  • Working knowledge of Adobe Creative Suite

  • Excellent communications across written and spoken mediums

  • A keen interest or working knowledge of the cannabis industry

  • Experience with digital reporting tools (Ex. Google Analytics, Hootsuite etc.)

  • Capable with relevant digital channels including Web, email, and social

Working Conditions

  • This position requires regular work from the Tantalus Labs office located in Mt Pleasant, Vancouver.
  • Occasional travel required (1-2 times a month) to the SunLab production facility, located 45 mins east of Vancouver.
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